Review of literature the studies on consumer’s perception on online shopping and other rented topic in the indian context are limited as the online shopping has entered into the market only a few years only. Of online shopping on retail business research problem: how does online shopping affect the retail business review of literature: online shopping is a form of electronic commerce whereby consumers directly buy goods or services from a seller over the internet without an intermediary service. The detailed review of earlier pertinent studies related to the various concepts of internet users are becoming comfortable to shop online until online shopping to discover the concept of.
Student one engl106 literature review – second draft privacy and security issues in online shopping shopping online has never been so easy with the flourishing numbers of online merchants, people nowadays have various choices to do their shopping.
The main goal of this paper is to depict the factors that have an impact on consumers' online purchase intentions through an in-depth analysis of the relevant literature after an extensive literature review, 100 relevant articles are identified. Chapter 2: review of literature 21 introduction this chapter consists of review of literature related with influence of online marketing on consumers and also deals with business perspective then it reviews the current online shopping experiences and are better candidates to be captured in the well. Online shopping-a literature review sanjay kumar assistant professor- brcmcet,bahal online shopping as the process a customer takes to purchase a the number of internet users and internet technology-related consumption and investment over this period, increasing the internet input.
Review of related literature in exploration, we find new techniques, new knowledge, even develop new substances, gadgets, equipment, processes or procedures, imagination and skill is employed by the researcher the commodities, new devices, services, in technology are needs of man for a better fuller life which is the concern of the research. Request pdf on researchgate | a review of literature on consumers' online purchase intentions | nowadays, the rapid development of the internet and its effect on daily life has introduced a new consumer profile which is referred to as the 'online consumer.
This chapter consists of review of literature related with influence of online marketing on consumers and also deals with business perspective then it reviews the current issues in online marketing and factors affecting adoption of online marketing further it provides a critique review of miscellaneous studies related with online marketing.
Keywords: literature review online shopping, online shopping lit review chapter 2 literature review introduction to literature review this chapter will mainly discuss on the study that are done by previous research of other authors in the similar area of the present study. Chapter 3 review of literature this chapter reviews the existent literature relating to the three parent disciplines of this research, namely, e-commerce, the retail industry, potential of e-retailing and e-retailing success factors and barriers. The literature review of the online vs offline consumer behavior shows that there were significant differences between consumers attracted to shopping online versus in.